At Real Life Bricks®, we know the power of building toys that represent the real world. As a family-owned company, we offer unique products which celebrate diversity, cultures and heroes through custom LEGO® minifigures. Our designs allow imaginative play, open conversations and creative learning as well as enable the kids to explore a world that embraces everyone.
Whether you are a parent, teacher, collector or gift giver, our products help you inspire curiosity, self-esteem and connections one brick at a time.
Each custom minifigure is crafted for a reason, integrating creativity and representation to aid kids in their learning through play.
Our collections are dedicated to representing a wide variety of cultures, backgrounds, and everyday life experiences, allowing kids to connect to themselves and others in creative ways through imaginative storytelling.
Real Life Bricks® is family-owned and operated, ensuring our products receive the special attention they deserve.
Real Life Bricks® is based on one simple and profound idea: to develop unique custom minifigures that more accurately represent the diversity of the communities surrounding us. Driven by our passion for teaching and storytelling, we work as a family to create products that will help the kids to play without any restrictions.
Our custom pieces can be used as an instrument for learning and storytelling.
Through play, children learn much about themselves and the world around them. With our custom-made minifigures, children can express themselves creatively, gain new perspectives, and foster their sense of empathy through role-playing.
Through our products, we provide the opportunity to engage in constructive conversations regarding inclusivity, compassion, and community while bringing meaning to each and every play experience.
Real Life Bricks® was founded by Giselle Fuerte, an educator and children's author who believes passionately in education and creativity, as well as inclusiveness of education. Along with her family members, she brings storytelling, education, and customized minifigures together to make toys that allow kids to create a world in which everyone is represented.
Children's literature created by Giselle is dedicated to promoting values that are at the core of Real Life Bricks®.
Toys should be not only creative and fun but also promote self-confidence and unique expression of oneself. Try our custom-made LEGO® minifigures that reflect diversity of the real world.
